{"id":81232,"date":"2020-05-26T16:18:15","date_gmt":"2020-05-26T14:18:15","guid":{"rendered":"https:\/\/www.quiddis.com\/?p=81232"},"modified":"2020-05-26T16:18:15","modified_gmt":"2020-05-26T14:18:15","slug":"how-to-use-a-podcast-in-your-elearning-strategy","status":"publish","type":"post","link":"https:\/\/www.quiddis.com\/en\/how-to-use-a-podcast-in-your-elearning-strategy\/","title":{"rendered":"How to use a podcast in your eLearning strategy"},"content":{"rendered":"<p><b>Podcasts<\/b><span style=\"font-weight: 400;\"> are experiencing unprecedented growth as a content medium in 2020 and represent great <\/span><b>unexpressed potential <\/b><span style=\"font-weight: 400;\">for <\/span><b>eLearning<\/b><span style=\"font-weight: 400;\">: in this article we will find how you can use a podcast within your <\/span><b>distance learning strategy<\/b><span style=\"font-weight: 400;\">, to <\/span><b>engage your audience <\/b><span style=\"font-weight: 400;\">and <\/span><b>facilitate <\/b><span style=\"font-weight: 400;\">their learning process.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-flat ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\"><p class=\"ez-toc-title\" style=\"cursor:inherit\"><\/p>\n<\/div><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.quiddis.com\/en\/how-to-use-a-podcast-in-your-elearning-strategy\/#WHAT_IS_A_PODCAST\" >WHAT IS A PODCAST?\u00a0<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.quiddis.com\/en\/how-to-use-a-podcast-in-your-elearning-strategy\/#PODCAST_IN_ELEARNING_WHY\" >PODCAST IN ELEARNING: WHY<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.quiddis.com\/en\/how-to-use-a-podcast-in-your-elearning-strategy\/#PODCAST_IN_ELEARNING_HOW\" >PODCAST IN ELEARNING: HOW<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.quiddis.com\/en\/how-to-use-a-podcast-in-your-elearning-strategy\/#PODCAST_IN_ELEARNING_WITH_WHICH_GOALS\" >PODCAST IN ELEARNING: WITH WHICH GOALS\u00a0<\/a><\/li><\/ul><\/nav><\/div>\n<h4><span class=\"ez-toc-section\" id=\"WHAT_IS_A_PODCAST\"><\/span><b>WHAT IS A PODCAST?\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">The word <\/span><b>podcast <\/b><span style=\"font-weight: 400;\">was born from &#8220;<\/span><b>pod<\/b>&#8220;<span style=\"font-weight: 400;\"> and &#8220;<\/span><b>cast<\/b>&#8220;<span style=\"font-weight: 400;\">, referring to the used <\/span><b>technology<\/b><span style=\"font-weight: 400;\">, broadcasting on a large scale, and the <\/span><b>physical support <\/b><span style=\"font-weight: 400;\">that has been for a decade the exclusive access point to this service, the iPod by Apple Inc..\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Podcasting became popular at the end of the <\/span><b>Nineties <\/b><span style=\"font-weight: 400;\">in <\/span><b>USA<\/b><span style=\"font-weight: 400;\">, thanks to the spread of fast <\/span><b>Internet connection <\/b><span style=\"font-weight: 400;\">and the first <\/span><b>portable mp3 players <\/b><span style=\"font-weight: 400;\">(like the iPod), that together allowed to listen to <\/span><b>audio recordings <\/b><span style=\"font-weight: 400;\">&#8211; of radio shows at the beginning, original content afterwards &#8211; available <\/span><b>online on demand<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the first two decades of the two-thousands, the podcast spread beyond the USA borders where it was born and out of the radio world, turning from technological phenomenon to a <\/span><b>cultural phenomenon<\/b><span style=\"font-weight: 400;\">, since it allows everyone to democratically <\/span><b>build their storytelling<\/b><span style=\"font-weight: 400;\"> and make it accessible to potentially <\/span><b>unlimited users<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4><span class=\"ez-toc-section\" id=\"PODCAST_IN_ELEARNING_WHY\"><\/span><b>PODCAST IN ELEARNING: WHY<\/b><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">The introduction of podcasts in distance learning is quite recent and comes from the need, felt more and more by instructors, students and training managers, to build self-paced learning content. Podcast becomes, then, a <\/span><b>new media<\/b><span style=\"font-weight: 400;\"> for <\/span><b>asynchronous training<\/b><span style=\"font-weight: 400;\">, which allows to take advantage of <\/span><b>different modalities <\/b><span style=\"font-weight: 400;\">and <\/span><b>enrich <\/b><span style=\"font-weight: 400;\">materials and activities, while keeping <\/span><b>repeatability <\/b><span style=\"font-weight: 400;\">and <\/span><b>freedom of access<\/b><span style=\"font-weight: 400;\"> typical of <\/span><b>self-paced learning<\/b><span style=\"font-weight: 400;\">.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Compared to other media used for asynchronous training, such as texts or videos, podcast allows to access training <\/span><b>in any circumstances<\/b><span style=\"font-weight: 400;\">, without the need to be sit in front of the computer or looking at the screen. Within the scope of <\/span><b>longlife learning<\/b><span style=\"font-weight: 400;\">, then, having a tool to learn <\/span><b>while doing other activities <\/b><span style=\"font-weight: 400;\">&#8211; like commuting to the office or even cooking dinner &#8211; further increases the number of <\/span><b>chances for training.<\/b><\/p>\n<p>&nbsp;<\/p>\n<h4><span class=\"ez-toc-section\" id=\"PODCAST_IN_ELEARNING_HOW\"><\/span><b>PODCAST IN ELEARNING: HOW<\/b><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Despite the podcast being a particular tool with its own characteristics, for it to be used in training you need to apply all the <\/span><b>rules and tips<\/b><span style=\"font-weight: 400;\"> given for other medias.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">First of all, it is fundamental for it not to be excessively long, but to deploy <\/span><b>micro-learning <\/b><span style=\"font-weight: 400;\">structure to keep learners\u2019 <\/span><b>level attention high <\/b><span style=\"font-weight: 400;\">and allow them to devote their <\/span><b>spare time<\/b><span style=\"font-weight: 400;\"> to train.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In addition, also in podcast it is crucial to put into action <\/span><b>variety mechanisms <\/b><span style=\"font-weight: 400;\">not to bore who listen. This means inserting in the speech simple memory exercises or questions, and changing the tone of voice (or the speaker itself) during the episode.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4><span class=\"ez-toc-section\" id=\"PODCAST_IN_ELEARNING_WITH_WHICH_GOALS\"><\/span><b>PODCAST IN ELEARNING: WITH WHICH GOALS\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Which are the <\/span><b>specific goals <\/b><span style=\"font-weight: 400;\">of having a podcast within your eLearning strategy? Let\u2019s see some of them.\u00a0<\/span><\/p>\n<ul>\n<li>\n<h5><b>Q&amp;A<\/b><\/h5>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">One way to deploy podcasts is to use them as a tool to <\/span><b>clarify doubts <\/b><span style=\"font-weight: 400;\">and <\/span><b>answer to students\u2019 questions<\/b><span style=\"font-weight: 400;\">, instead of doing it in writing. This allows to build a <\/span><b>more \u201chuman\u201d relationship <\/b><span style=\"font-weight: 400;\">with the teacher, and also reach learners in different moments from the ones traditionally dedicated to training. In addition to that, some episodes can <\/span><b>involve students directly<\/b><span style=\"font-weight: 400;\">, giving them the possibility to answer their peers\u2019 questions and fostering <\/span><b><a href=\"https:\/\/www.quiddis.com\/en\/social-digital-learning\/\" target=\"_blank\" rel=\"noopener noreferrer\">social learning<\/a> dynamics<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<ul>\n<li>\n<h5><b>REPETITION<\/b><\/h5>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If, as we explained in the articles regarding <\/span><a href=\"https:\/\/www.quiddis.com\/en\/memory-knowing-how-it-works-to-enhance-it-part-2\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">memory<\/span><\/a><span style=\"font-weight: 400;\">, converting information into <\/span><b>audio <\/b><span style=\"font-weight: 400;\">has a specific <\/span><b>value for memorisation<\/b><span style=\"font-weight: 400;\">, it is clear that using podcasts to <\/span><b>revise a topic<\/b><span style=\"font-weight: 400;\"> already discussed during lessons can <\/span><b>help <\/b><span style=\"font-weight: 400;\">in the learning process. This way, you can take advantage of resuming the same information in <\/span><b>different formats<\/b><span style=\"font-weight: 400;\">, strengthening <\/span><b>neural connections <\/b><span style=\"font-weight: 400;\">and the ability to store knowledge in <\/span><b>long-term memory<\/b><b>.\u00a0<\/b><\/p>\n<ul>\n<li>\n<h5><b>CASE STUDIES<\/b><\/h5>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Another effective use of podcasts is connected to their own nature, which is particularly suitable for <\/span><b>storytelling<\/b><span style=\"font-weight: 400;\">. Within a larger training strategy, then, this space can be used to <\/span><b>share case studies or practical examples<\/b><span style=\"font-weight: 400;\"> in relation to topics discussed in the lessons. This material are not very technical, therefore it is possible to listen to it even while <\/span><b>doing something else<\/b><span style=\"font-weight: 400;\">. On the other side, it has the goal to <\/span><b>motivate learners <\/b><span style=\"font-weight: 400;\">to follow the training process, giving them a <\/span><b>real context of reference<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<ul>\n<li>\n<h5><b>CORPORATE CULTURE<\/b><\/h5>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Last but not least, a specific use of podcasts within an eLearning strategy can be related to <\/span><a href=\"https:\/\/www.quiddis.com\/en\/elearning-to-improve-engagement-covid-19\/\" target=\"_blank\" rel=\"noopener noreferrer\"><b>employees\u2019 engagement <\/b><\/a><span style=\"font-weight: 400;\">and in particular the spread of <\/span><b>corporate culture<\/b><span style=\"font-weight: 400;\">. Taking advantage of the media\u2019s informality, it is possible share experiences, interviews and \u201coffice stories\u201d useful to <\/span><b>engage users <\/b><span style=\"font-weight: 400;\">and <\/span><b>motivate them<\/b><span style=\"font-weight: 400;\">, making them feel <\/span><b>part of a community<\/b><span style=\"font-weight: 400;\"> that share the same values.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">In this article we have tried to explain how and why you should insert <\/span><b>podcasts <\/b><span style=\"font-weight: 400;\">within your <\/span><b>eLearning program<\/b><span style=\"font-weight: 400;\"> as a <\/span><b>winning strategy<\/b><span style=\"font-weight: 400;\">. Do you want to know more about <\/span><b>distance learning strategies<\/b><span style=\"font-weight: 400;\">? Listen to <\/span><strong><a href=\"http:\/\/anchor.fm\/elearning-quiddis-eng\" target=\"_blank\" rel=\"noopener noreferrer\">Quiddis podcast<\/a><\/strong> <span style=\"font-weight: 400;\">and read our following articles.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h4><b>REFERENCES<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Podcast Insights, <\/span><a href=\"https:\/\/www.podcastinsights.com\/it\/podcast-statistics\/\" target=\"_blank\" rel=\"noopener noreferrer\"><i><span style=\"font-weight: 400;\">Statistiche e fatti del podcast 2020<\/span><\/i><\/a><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Treccani, <\/span><a href=\"https:\/\/www.iltascabile.com\/linguaggi\/cose-un-podcast\/\" target=\"_blank\" rel=\"noopener noreferrer\"><i><span style=\"font-weight: 400;\">Che cos\u2019\u00e8 un podcast?<\/span><\/i><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: center;\">Did you like this article? Share it!<\/h3>\n","protected":false},"excerpt":{"rendered":"<p>In this article we will find how you can use a podcast within your distance learning strategy, to engage your audience and facilitate their learning process.\u00a0<\/p>\n","protected":false},"author":2,"featured_media":81234,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rs_blank_template":"","rs_page_bg_color":"","slide_template_v7":"","footnotes":""},"categories":[72],"tags":[],"class_list":["post-81232","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-elearning"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to use a podcast in your eLearning strategy - Quiddis<\/title>\n<meta name=\"description\" content=\"How can you use a podcast within your eLearning strategy to engage your audience and facilitate their learning process? 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