{"id":81622,"date":"2020-07-21T17:56:38","date_gmt":"2020-07-21T15:56:38","guid":{"rendered":"https:\/\/www.quiddis.com\/?p=81622"},"modified":"2020-07-21T17:56:38","modified_gmt":"2020-07-21T15:56:38","slug":"5-reasons-for-your-company-to-ask-for-customized-elearning-courseware","status":"publish","type":"post","link":"https:\/\/www.quiddis.com\/en\/5-reasons-for-your-company-to-ask-for-customized-elearning-courseware\/","title":{"rendered":"5 reasons for your company to ask for customized eLearning courseware"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">When talking about <\/span><b>eLearning<\/b><span style=\"font-weight: 400;\">, it is common to see companies using <\/span><b>general courseware<\/b><span style=\"font-weight: 400;\"> chosen from a <\/span><b>catalogue<\/b><span style=\"font-weight: 400;\">, which is of course <\/span><b>cheaper and ready-to-use<\/b><span style=\"font-weight: 400;\"> but can also have many issues: in this article we will explain <\/span><b>five reasons why<\/b><span style=\"font-weight: 400;\"> your company should ask for <\/span><b>customized courseware<\/b><span style=\"font-weight: 400;\"> and how could benefit from it.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 counter-flat ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\"><p class=\"ez-toc-title\" style=\"cursor:inherit\"><\/p>\n<\/div><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.quiddis.com\/en\/5-reasons-for-your-company-to-ask-for-customized-elearning-courseware\/#WHAT_IS_THE_COURSEWARE\" >WHAT IS THE COURSEWARE\u00a0<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.quiddis.com\/en\/5-reasons-for-your-company-to-ask-for-customized-elearning-courseware\/#COURSEWARE_FROM_FACE-TO-FACE_TO_ELEARNING\" >COURSEWARE FROM FACE-TO-FACE TO ELEARNING<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.quiddis.com\/en\/5-reasons-for-your-company-to-ask-for-customized-elearning-courseware\/#WHY_TO_CHOOSE_CUSTOMIZED_COURSEWARE_FOR_ELEARNING\" >WHY TO CHOOSE CUSTOMIZED COURSEWARE FOR ELEARNING<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.quiddis.com\/en\/5-reasons-for-your-company-to-ask-for-customized-elearning-courseware\/#ONBOARDING\" >ONBOARDING<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.quiddis.com\/en\/5-reasons-for-your-company-to-ask-for-customized-elearning-courseware\/#EFFECTIVENESS\" >EFFECTIVENESS<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.quiddis.com\/en\/5-reasons-for-your-company-to-ask-for-customized-elearning-courseware\/#ENGAGEMENT\" >ENGAGEMENT<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.quiddis.com\/en\/5-reasons-for-your-company-to-ask-for-customized-elearning-courseware\/#TURNOVER\" >TURNOVER<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.quiddis.com\/en\/5-reasons-for-your-company-to-ask-for-customized-elearning-courseware\/#EMPLOYER_BRANDING\" >EMPLOYER BRANDING<\/a><\/li><\/ul><\/nav><\/div>\n<h4><span class=\"ez-toc-section\" id=\"WHAT_IS_THE_COURSEWARE\"><\/span><b>WHAT IS THE COURSEWARE\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">The term \u201cCourseware\u201d is a combination of the words \u201cCourse\u201d and \u201cSoftware\u201d and was coined to describe training materials used on the computer. With the spread of eLearning, courseware\u2019s meaning has grown to indicate the <\/span><b>whole course<\/b><span style=\"font-weight: 400;\"> and <\/span><b>all resources and materials<\/b><span style=\"font-weight: 400;\"> used in the course itself by<\/span><b> instructors and students<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In particular when referring to <\/span><b>Internet based training<\/b><span style=\"font-weight: 400;\">, it is distributed through a <\/span><a href=\"https:\/\/www.quiddis.com\/en\/lcms-lms-difference\/\" target=\"_blank\" rel=\"noopener noreferrer\"><b>Learning Management System<\/b><\/a><span style=\"font-weight: 400;\"> and can comprehend <\/span><b>many different formats<\/b><span style=\"font-weight: 400;\">, especially videos (like <\/span><a href=\"https:\/\/www.quiddis.com\/en\/what-is-the-scorm\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">SCORM<\/span><\/a><span style=\"font-weight: 400;\"> content), audios (like <\/span><a href=\"https:\/\/www.quiddis.com\/en\/how-to-use-a-podcast-in-your-elearning-strategy\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">podcasts<\/span><\/a><span style=\"font-weight: 400;\">), images, presentations and written documents (articles, books, etc.).\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4><span class=\"ez-toc-section\" id=\"COURSEWARE_FROM_FACE-TO-FACE_TO_ELEARNING\"><\/span><b>COURSEWARE FROM FACE-TO-FACE TO ELEARNING<\/b><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">Traditionally, <\/span><b>corporate training <\/b><span style=\"font-weight: 400;\">has been delivered <\/span><b>face-to-face<\/b><span style=\"font-weight: 400;\"> by specialised instructors who <\/span><b>adjusted the courseware<\/b><span style=\"font-weight: 400;\"> according to the <\/span><b>company needs<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When moving to<\/span><b> eLearning<\/b><span style=\"font-weight: 400;\">, though, many <\/span><b>providers <\/b><span style=\"font-weight: 400;\">have started to offer <\/span><b>premade courses<\/b><span style=\"font-weight: 400;\"> in a <\/span><b>catalogue<\/b><span style=\"font-weight: 400;\">, for companies to choose from. This solution seems to be <\/span><b>preferable <\/b><span style=\"font-weight: 400;\">when the <\/span><b>budget <\/b><span style=\"font-weight: 400;\">is quite tight, since it allows eLearning at a <\/span><b>lower price<\/b><span style=\"font-weight: 400;\">. Another advantage of choosing premade materials is the possibility of having it <\/span><b>immediately ready-to-use<\/b><span style=\"font-weight: 400;\">, without having to be involved in (and having to wait for) the <\/span><b>design process<\/b><span style=\"font-weight: 400;\"> at all.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4><span class=\"ez-toc-section\" id=\"WHY_TO_CHOOSE_CUSTOMIZED_COURSEWARE_FOR_ELEARNING\"><\/span><b>WHY TO CHOOSE CUSTOMIZED COURSEWARE FOR ELEARNING<\/b><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">On the other hand, making use of <\/span><b>general courseware<\/b><span style=\"font-weight: 400;\"> could have some <\/span><b>disadvantages<\/b><span style=\"font-weight: 400;\">, and therefore it can be <\/span><b>worthy <\/b><span style=\"font-weight: 400;\">for a company to invest in the <\/span><b>design of customized courses<\/b><span style=\"font-weight: 400;\">, both on a content and on a look-and-feel level. Here\u2019s the <\/span><b>five reasons why <\/b><span style=\"font-weight: 400;\">we have selected.\u00a0<\/span><\/p>\n<ul>\n<li>\n<h5><span class=\"ez-toc-section\" id=\"ONBOARDING\"><\/span><b>ONBOARDING<\/b><span class=\"ez-toc-section-end\"><\/span><\/h5>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The first reason for choosing tailor made courseware is related to <\/span><b>onboarding<\/b><span style=\"font-weight: 400;\">, namely the acquisition of <\/span><b>new employees<\/b><span style=\"font-weight: 400;\"> in the company. When joining a company, the employee is usually inserted into a <\/span><b>training program <\/b><span style=\"font-weight: 400;\">to learn all about <\/span><b>processes and procedures<\/b><span style=\"font-weight: 400;\">. If the <\/span><b>courseware <\/b><span style=\"font-weight: 400;\">he has to use is <\/span><b>branded<\/b><span style=\"font-weight: 400;\"> with the company logo and colors, he can feel more <\/span><b>welcomed <\/b><span style=\"font-weight: 400;\">and <\/span><b>part of the team<\/b><span style=\"font-weight: 400;\"> and start his journey in the company on the right foot.\u00a0<\/span><\/p>\n<ul>\n<li>\n<h5><span class=\"ez-toc-section\" id=\"EFFECTIVENESS\"><\/span><b>EFFECTIVENESS<\/b><span class=\"ez-toc-section-end\"><\/span><\/h5>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">On another level, having personalized training can help to achieve <\/span><b>learning goals<\/b><span style=\"font-weight: 400;\"> more easily. This is because <\/span><b>general courses<\/b><span style=\"font-weight: 400;\"> are built basing on <\/span><b>general needs and objectives<\/b><span style=\"font-weight: 400;\"> to reach, but can be quite <\/span><b>out of scope <\/b><span style=\"font-weight: 400;\">for the specific class. On the contrary, the process of building <\/span><b>customized courseware<\/b><span style=\"font-weight: 400;\"> is based on <\/span><a href=\"https:\/\/www.quiddis.com\/en\/instructional-systems-design-models-elearning\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">instructional design<\/span><\/a><span style=\"font-weight: 400;\"> and takes into account the <\/span><b>specific knowledge and competences <\/b><span style=\"font-weight: 400;\">of students, in order to design the perfect path to help them to <\/span><b>achieve all learning objectives<\/b><span style=\"font-weight: 400;\">. This can <\/span><b>avoid wasting time<\/b><span style=\"font-weight: 400;\"> with topics already known and <\/span><b>focus <\/b><span style=\"font-weight: 400;\">on elements that need to be acquired.\u00a0<\/span><\/p>\n<ul>\n<li>\n<h5><span class=\"ez-toc-section\" id=\"ENGAGEMENT\"><\/span><b>ENGAGEMENT<\/b><span class=\"ez-toc-section-end\"><\/span><\/h5>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">In addition to being more effective,<\/span><b> tailor made courseware <\/b><span style=\"font-weight: 400;\">appears to be also <\/span><b>more engaging<\/b><span style=\"font-weight: 400;\"> for students, and therefore makes them <\/span><b>more motivated and involved <\/b><span style=\"font-weight: 400;\">in the training process. This happens because the <\/span><b>material<\/b><span style=\"font-weight: 400;\"> is measured specifically on the <\/span><b>learning needs of students<\/b><span style=\"font-weight: 400;\">, which makes it <\/span><b>more interesting<\/b><span style=\"font-weight: 400;\"> for them to study since it is <\/span><b>perceived as useful<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<ul>\n<li>\n<h5><span class=\"ez-toc-section\" id=\"TURNOVER\"><\/span><b>TURNOVER<\/b><span class=\"ez-toc-section-end\"><\/span><\/h5>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Together with the benefits related to <\/span><b>onboarding<\/b><span style=\"font-weight: 400;\">, using branded courseware can help to <\/span><b>drop the turnover rate<\/b><span style=\"font-weight: 400;\">, since it tends to <\/span><b>link the employee to the company<\/b><span style=\"font-weight: 400;\">, at least on a training level. As corporate training is an important part of an <\/span><b>employee&#8217;s growth<\/b><span style=\"font-weight: 400;\">, this seems to be a crucial factor to keep people <\/span><b>motivated <\/b><span style=\"font-weight: 400;\">to <\/span><b>stay in the company<\/b><span style=\"font-weight: 400;\"> for a longer time.\u00a0<\/span><\/p>\n<ul>\n<li>\n<h5><span class=\"ez-toc-section\" id=\"EMPLOYER_BRANDING\"><\/span><b>EMPLOYER BRANDING<\/b><span class=\"ez-toc-section-end\"><\/span><\/h5>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Last but not least, one final advantage for a company that chooses to have customized courseware can be connected to <\/span><b>employer branding<\/b><span style=\"font-weight: 400;\">, namely the reputation of the company itself as an employer. Of course there are <\/span><b>many factors<\/b><span style=\"font-weight: 400;\"> that can influence the <\/span><b>perception <\/b><span style=\"font-weight: 400;\">of a company in the<\/span><b> labor market<\/b><span style=\"font-weight: 400;\">, but if we consider <\/span><b>offering valuable training<\/b><span style=\"font-weight: 400;\"> a plus, then companies that can provide to their employees customized <\/span><b>eLearning courses<\/b><span style=\"font-weight: 400;\"> instead of the general ones from a catalogue seem to <\/span><b>have an edge over others<\/b><span style=\"font-weight: 400;\">. This means being able to <\/span><b>attract new talents <\/b><span style=\"font-weight: 400;\">and, in the long run, become<\/span><b> more competitive <\/b><span style=\"font-weight: 400;\">not only as an employer, but also as a service<\/span><b> or product provider<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Eventually, each company needs to choose the <\/span><b>most suitable solution<\/b><span style=\"font-weight: 400;\"> to meet its requirements: some kinds of training <\/span><b>do not need to be customized<\/b><span style=\"font-weight: 400;\"> to be effective (even if they could still be more effective if tailored), while some other <\/span><b>cannot be generalized<\/b><span style=\"font-weight: 400;\"> at all. As usual, the most important thing is to <\/span><b>make informed choices<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Do you want to know more about customized eLearning courseware design? Visit our <\/span><a href=\"https:\/\/www.quiddis.com\/en\/services\/elearning-content-design\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">dedicated page<\/span><\/a><span style=\"font-weight: 400;\">! \u00a0 <\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: center;\">Did you like this article? Share it!<\/h3>\n","protected":false},"excerpt":{"rendered":"<p>Choosing eLearning content from a catalogue can be cheaper and quicker, but using customized courseware can have many advantages. Let&#8217;s see 5 of them!<\/p>\n","protected":false},"author":2,"featured_media":81624,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rs_blank_template":"","rs_page_bg_color":"","slide_template_v7":"","footnotes":""},"categories":[72],"tags":[],"class_list":["post-81622","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-elearning"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>5 reasons for your company to ask for customized eLearning courseware<\/title>\n<meta name=\"description\" content=\"Choosing eLearning content from a catalogue can be cheaper and quicker, but using customized courseware can have many advantages. 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