5 reasons to use online Business Games in your corporate eLearning strategy

Business Games are role play activities that provide a simulation of the business life, in which players, alone or in a group, have to take decisions related to the company or the target market to achieve a goal: in this article we will list 5 great reasons to introduce online Business Games in your corporate eLearning strategy, to improve the effectiveness of your training and the results in the company.



When we talk about Business Games, the first fundamental point to touch upon is the simulation they implement: users not only receive theoretical information, but have to act first-hand with a definitely more practical approach. This is especially interesting considering that, according to the pyramid of learning, after two weeks from the training lesson we remember 70% of what we said and did, versus 10% of reading and 20% of passive listening. This of course applies both to “hard skills” (technical training) and to “soft skills” (transversal competences), therefore regardless of the content.



In addition, a second reason to include Business Games in your corporate training relates again to simulation. Testing on the field specific knowledge and skills useful for your work, even if in a simulated context, allows you to be more prepared for the real situation, with a greater awareness of your strengths and weaknesses and a better ability to anticipate your interlocutors’ reactions.



A third reason, absolutely not negligible, for which Business Games are fundamental in an eLearning strategy, links to the achievement of objectives. Like any “game”, these simulations always have a final purpose, but also a series of intermediate objectives on which users are evaluated. From a work point of view, therefore, this gets employees used to KPIs (Key Performance Indicators) and to dividing their work into short-term objectives easier to monitor over time.



The adoption of eLearning and online technologies accessible through COTS (Commercial Off The Shelf) allows to break down the entry barrier for both companies and users, with significant economic savings compared to a more traditional approach to simulation.

The construction of online business games allows you to use them countless times, even with employees physically distant from the headquarters and independently from each other, facilitating the adaptation of training schedules to the actual work commitments of each person.



One last (but not least) good reason to build Business Game online relates again to their digital character: in addition to being more easily distributable, this type of content is also much more maintainable. An eLearning content, in fact, if constructed using standard technologies and a modular structure, can be used for a very long time, selectively updating only the information subject to obsolescence.

At the same time, the structure of online Business Games can be replicated and scaled very quickly, to adapt to new content or to customize its aspect with specific purposes of communication or distribution.



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